Wednesday, March 25, 2009

Succesful launch for CGI

CGI, the real estate arm of CDG has received a very positive feedback and customer response for its newly launched project Casa Green Town next to the Bouskoura forest in Casablanca. CGI selected the very trendy café Chez Paul in Casablanca for this launch. Non official sources report that some 606 units sold in the first 2 weeks with clients queuing for up to 2 hours to be able to sit with a sales executive. This is a testimony of the good health of the primary home market in Morocco, even in the upper end segment.

Friday, March 20, 2009

Morocco pushing for more Russian tourists

Morocco is expected to gain ground as the most important hotspot for Russian tourists during the upcoming tourism season. The number of Russian tourists who visited the Kingdom in 2008 did not exceed 17,000 and estimates by Russian travel professionals and the National Moroccan tourism office (ONMT) expect this number to rise to 50,000 in 2009.

Local economy to preserve the foundations of growth

The International Monetary Fund and the World Bank had commended, during their annual meetings in Washington, the results achieved by the Moroccan economy which they considered part of the emerging economies that were not among the most hardly hit by the global downturn, considering that it managed to maintain a 5% growth of the GDP over the past years.

Thursday, March 12, 2009

Travel crisis 2009: Morocco launches new campaign

The Moroccan Tourist Board has launched a new website www.moroccotherapy.com to fight the crisis. It is a mix of discounts and offers, including free spa treatments, transfers and hotel nights. The move comes after Morocco reported a decline of 15% in British travellers in January over the same month last year. The Moroccan Tourist Board is spending £2m on an advertising campaign in Britain as well as launching the website. The crisis is hightened further by the planned opening of a series of new top-end resorts in Morocco in 2009, the first of which open on the Med coast and south of Casablanca in June.

Monday, March 2, 2009

Supermarket business flourishing in Morocco

Dominated for a long time by traditional small shops, the retail business in Morocco is witnessing a significant transformation with the opening of national supermarkets and the recent coming of new international ones. Modern distribution, with its different levels and networks, as well as its horizontal and central sales, storing and packaging, and its insistence on quality and price, presents itself today as a trend which is part of the dynamics of progress that the different aspects the economic and social activity has seen for two decades now.
Carrefour Hypermarket, the first European distributor and the second at the world level, opened its first store in Sale city, north of Capital Rabat. Turkish low-cost retailer BIM said it would open 40 stores in Morocco in 2009 and invest about USD 63 million in its operations. This development has largely led to a big change in Moroccans' both shopping and consumptions habits.